Overview
Position Title: Digital Content Manager
Company: CharityJob
Location: Plymouth, UK
Job Description
We’re looking for a Digital Content Manager to join our Marketing team based in London. The successful hire will be responsible for ensuring that CharityJob communicates with both recruiters and candidates in a clear, persuasive and engaging manner.
Responsibilities:
- Deliver clear, accurate copy for both candidates and recruiters, adapting style and tone of voice to context, from snappy sales led emails to formal research reports
- Write persuasive and engaging copy for the website
- Own and develop content across all of CharityJob’s digital assets including website, emails, blog and sales collateral
- Write guides and other long-form content, and brief designers to deliver a finished product
- Write copy for weekly newsletters, promotional emails and trigger campaigns
- Develop an editorial calendar and write thought-leadership blogs giving helpful advice to both recruiters and candidates
- Proof read posts on social channels and the CharityConnect platform
- Source and recruit a panel of guest writers
- Conduct keyword research to improve the organic reach of the website and blogs
Requirements:
- Knowledge of SEO and Google Analytics
- The ability to work on multiple projects at one time
- B2B and B2C experience
- An excellent eye for detail and good proof-reading skills
- Team player
- Able to write clear copy highlighting the benefits of new website or product features
- Able to recruit and collaborate with external guest writers
- Strong problem-solving skills, with an appetite to improve internal processes
- Ability to work calmly under pressure and to tight deadlines
- Excellent attention to copywriting detail, in particular for email campaigns and landing pages
- Evidence of an ability to write clear and persuasive copy for various audiences (covering informal and more formal language) and across a range of channels (website, email, blog, social, sales collateral)
- Ability to develop high quality, thought-leadership articles, for example summarising existing research
About CharityJob
We are SPEAR, a small dynamic and unique charity dedicated to helping homeless people in South and West London find secure accommodation and work towards a positive future.
For over 30 years, we’ve worked tirelessly to support homeless people to recover from their personal issues and break down the barriers that they face. We recognise that homelessness is much more than just a housing issue, so we provide a range of accommodation and support services to help people reach their full potential. One of the ways we achieve this is through a constant focus on improvement - thinking creatively about ways to deliver great value for our commissioned services. We are a small charity with a big ambition, putting our customers at the heart of what we do.
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